Is Your Traffic Obsession a Cry for Help?
“It’s five times more expensive to sell to a new customer than it is to sell to an existing one.” We’ve all heard the cliché hundreds of times, right? And…
Is Your Art Business Goal Oriented?
What are your goals for your art business this year? Did you break them down into quarterly, monthly, weekly, even daily milestones? If not, why? How will you know you're…
Of Artists and Alchemy
Listen up, because I'm about to explain one of the most critical, most fundamentally misunderstood realities of economics. This simple truth could change the way you see everything. The essential…
Artists and the Right Brain Connection
I was consulting with a client, Michael, recently and he made this comment... "Gary, I've been applying the Smart Art Marketing Pro principles to my life and business for the…
Starting a Successful Art Blog – You Only Get to Keep What You Give Away
Have you ever thought about what was at the heart of a successful art blog? Have you ever wondered about the real essence of an art blog, what are the…
Artists – Let Your Life Speak
"Preach the gospel at all times. If necessary, use words." - Francis of Assisi There is an old story about Quaker relief workers in Europe after World War II. After…
Become a Happy Habit for Your Readers
Would you like to get and keep more art blog readers? Have you ever been too busy to do good follow-up? Ever had health problems, or family emergencies, or just…
Why Some Artists Will Almost Certainly Prosper in the New Economy
“Come, my friends, 'Tis not too late to seek a newer world." - Tennyson There is revolution in the air. Unless you have spent the last few months or so…
How Small Steady Actions Move Us Forward to Our Artistic Goals
"Do not be afraid of moving slowly. Be only afraid of standing still." - Chinese Proverb Have you ever thought about the importance of the small, steady actions you take…
Going Through: Surviving the Swamplands of the Artistic Journey
"Truth is always on the side of the more difficult." - Friedrich Nietzche Not too far from the small town where I grew up in northwest Louisiana, there is a…
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