I'm all about giving it to you straight. The #1 reason online artists fail is because they never find a way to make money. Plain and simple, if you want…
“It’s five times more expensive to sell to a new customer than it is to sell to an existing one.” We’ve all heard the cliché hundreds of times, right? And…
What do you think it takes to get your customers to actually make a purchase of your original art online? What does it Really take to earn an art sale…
“We had a really difficult problem. Gary pulled our online art business apart and put it back together again. It’s going to completely transform our business. It’s going to take…
There is a saying in advertising, “Don’t think like a fisherman, think like a fish.” Great advice. Always ask, “If I were my prospect (art collector, art buyer, art student),…
What are your goals for your art business this year? Did you break them down into quarterly, monthly, weekly, even daily milestones? If not, why? How will you know you're…
If you go down in the flood, it's gonna be your fault... -Bob Dylan This note may seem like it's only for Facebook marketers...but it applies to every artist marketing…
Hey there. Quick warning - this article is going to start out on a "not so happy" note. I know, not my usual style, but today it's important to visit…
