Of Artists and Alchemy

Listen up, because I’m about to explain one of the most critical, most fundamentally misunderstood realities of economics. This simple truth could change the way you see everything. The essential reality is that making art and creating a successful art business is alchemy. Remember the alchemists from the middle ages? They sought a formula to […]

The Magic of Building Trust Online

A very long time ago, back in my Amway “pink Kool-Aid” days, I remember meeting a prospect at Perkin’s or Denny’s or one of those coffee-and-pancakes places that are just one step above McDonald’s. This guy, I honestly don’t even remember his name, was one of hundreds of “coffee meetings” I plowed through. I barely […]

2 Tips for Using Video in Your Art Business

The shortest path from your message to peoples’ wallets is video. Wouldn’t ALL of us make more videos if it wasn’t such a pain in the butt? What if video was a whole lot faster and easier? Surely there’s an easier way… and it turns out there is. A handful of inexpensive apps and elbow […]

The 4 Formulas for a Star Art Business

Most companies will not “ring the bell” on the Star Report quiz. Only 25% of start ups are niche leaders and only 20% of those are growing fast enough to be called “stars”. That means only 5% qualify as true stars right from the beginning. However, if your art business doesn’t “ring the bell” it […]

Can Your Art Business Be a Star?

Got this from a reader of my ebook How to Sell Art Online: The Complete Guide… “I am doing everything from selling to invoicing. Difficult to even have the time to think about (strategic) things. Had I not read the book over Christmas, I probably would not have taken the time to read it at […]

Do We Like Being Hamsters on a Wheel?

The alarm clock meep-meeps at you at 5:45am. You hit the snooze once or twice, and then roll out of bed and rub the 5 or 6 hours of sleep from your eyes. Shower Dress Coffee Commute Then it’s straight to the inbox, the voice messages, the texts, the snail mail, the faxes. A flurry […]

Why Artists Should Roll With AdRoll

Are you rolling with AdRoll?  Have you joined the retargeting revolution? These are good questions for every artist marketing art online. And when I tell you the answers to these question, I think you’re going to get just as excited about them as I am. What is AdRoll? AdRoll is the most widely used retargeting […]

Top 2 Art Business Online Courses

Do you want to make more money selling art online? Are you ready to take your online art business to the next level? Are you ready to go “Pro” in your art career, say goodbye to your boss and work in your PJ’s or nothing at all? Then take a look at these top 2 […]

Does Your Outdated Art Marketing Need Disrupting?

When you call a cab company, a 56 year old woman who smokes 3 packs a day says “hello” in a scratchy voice and puts you on hold. She tells you your cab will be there in 45 minutes. 55 minutes later you call back, wondering where your ride is. She says “I’m sorry, sir, […]

Enter to Win 1 of 5 Copies of How to Sell Art Online

To celebrate publishing my new eBook and my dedication to smart online art marketing, I’m giving away 5 copies of How to Sell Art Online: The Complete Guide. Click here to Enter the Contest Now!!!! In this book, you’re going to learn how to balance driving value for your audience and when to ask for […]