The Best Way For Artists to Make Money Online

I’m all about giving it to you straight. The #1 reason online artists fail is because they never find a way to make money. Plain and simple, if you want to want to be a successful online Artist/Entrepreneur, you have to create a business that generates revenue. If you are looking to provide value to […]

What Does It Take to Earn an Art Sale Online?

What do you think it takes to get your customers to actually make a purchase of your original art online? What does it Really take to earn an art sale online? Sometimes it can take just a little bit of luck, like being on the right page at the right time. Sometimes, it’s random. Most […]

Is the artist “ocean” you’re fishing… really a pond?

There is a saying in advertising, “Don’t think like a fisherman, think like a fish.” Great advice. Always ask, “If I were my prospect (art collector, art buyer, art student), what would I want?” But I’m going one step further and ask, “What ocean are you fishing in?” See most online artists and marketers define […]

The Number One Priority for Artists Online

Hey there.  Quick warning – this article is going to start out on a “not so happy” note.  I know, not my usual style, but today it’s important to visit the dark side. I wanted to share with you one huge regret I’ve had since leaving corporate and starting my own business. If I could […]

Of Artists and Alchemy

Listen up, because I’m about to explain one of the most critical, most fundamentally misunderstood realities of economics. This simple truth could change the way you see everything. The essential reality is that making art and creating a successful art business is alchemy. Remember the alchemists from the middle ages? They sought a formula to […]

The Magic of Building Trust Online

A very long time ago, back in my Amway “pink Kool-Aid” days, I remember meeting a prospect at Perkin’s or Denny’s or one of those coffee-and-pancakes places that are just one step above McDonald’s. This guy, I honestly don’t even remember his name, was one of hundreds of “coffee meetings” I plowed through. I barely […]

2 Tips for Using Video in Your Art Business

The shortest path from your message to peoples’ wallets is video. Wouldn’t ALL of us make more videos if it wasn’t such a pain in the butt? What if video was a whole lot faster and easier? Surely there’s an easier way… and it turns out there is. A handful of inexpensive apps and elbow […]

The Truth About SEO

Have you been trying different tactics to increase your Google rankings? Are you thinking about hiring an “expert” to help you with your SEO? If you own a blog or website, these questions may have come across your mind. But if you are considering trying to improve your SEO, please read this article carefully. Let’s […]

Does Your Outdated Art Marketing Need Disrupting?

When you call a cab company, a 56 year old woman who smokes 3 packs a day says “hello” in a scratchy voice and puts you on hold. She tells you your cab will be there in 45 minutes. 55 minutes later you call back, wondering where your ride is. She says “I’m sorry, sir, […]

Enter to Win 1 of 5 Copies of How to Sell Art Online

To celebrate publishing my new eBook and my dedication to smart online art marketing, I’m giving away 5 copies of How to Sell Art Online: The Complete Guide. Click here to Enter the Contest Now!!!! In this book, you’re going to learn how to balance driving value for your audience and when to ask for […]