How to Sell Art Online: Case Study

how to sell art online

There’s a saying in marketing: “There are riches in niches.”  If you want to successfully sell art online, your goal is to correctly identify, target and dominate a specific niche. What is a niche? A niche is simply a group of people who share a common interest or a common set of characteristics.  For example, [...]

Write to One Person

write to one person

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Using Yoast for SEO

Yoast optimizes SEO for Wordpress blog

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How to Design Your Art Blog Posts Like a Pro

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2 Tests to Predict Art Niche Success

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3 Keys to Building Your Art Brand Online

3 Keys to Building Your Art Brand Online

Have you ever wondered what is the basis of building a strong art brand online?  Have you wanted to build an art brand online but was not sure how to do it? There is a lot of talk these days about building brands.  There’s lots of books on the subject and lots of articles about [...]

What is the Most Magnetic Art Business USP?

Art Business USP

What’s the most irresistible Unique Selling Proposition for your art business? What immediately, automatically sets you apart from every other person in the entire world? Is it your… Guarantee?  Pricing?  Features? Technology?  Systems? There’s nothing wrong with any of these. But ALL can be replicated, imitated, knocked off. There is one thing that can never [...]

Which is Better? Facebook Likes, Twitter Followers, or Email Newsletter Subscribers?

How to Design Your Art Blog Posts Like a Pro

Have you ever wondered which is better, which is worth more to your internet art business? 1,000 Facebook Likes, 1,000 Twitter Followers, or 1,000 Email Newsletter Subscribers? These questions are at the heart of a successful internet art business.  If you are like most other artists who are trying to get their internet art businesses  [...]

Networking for Art Career Success: Contacts, Connections, Clout

Art Career Success

Have you thought about how important networking is for your art career success?  Are you using the “clout” of your art world connections for your art career success? If you’ve been reading my blog posts or if you purchased my eBook Secrets to Selling Art, it should be getting very clear by now that the [...]

Why Residual Artist Profits Are Better Than Wages

Artist residual profits are better than wages

Which do you think is more valuable, residual profits from an online art business or wages?  Which has more security over time? This is a tough issue. Our culture teaches us to expect wages for our time–the person who makes ten dollars an hour wants twelve, the attorney who makes a hundred dollars an hour [...]